Hi, Allow me to introduce myself.
With over a decade of experience in the dynamic realm of online marketing, I've had the privilege of witnessing the evolution of platforms like Google and Facebook from their early advertising days.
My journey began back in 2008 when I secured my first job in Google PPC, and I've been deeply entrenched in the world of Google and social marketing ever since.
Based in Israel, I've had the pleasure of working with clients both locally and internationally. My portfolio spans across a diverse range of industries, advertising for businesses that truly embody the richness and vibrancy of cultures worldwide.
From talented musicians to visionary book publishers, captivating theater shows to magnificent festivals and venues, I've had the honor of crafting effective ad campaigns for a remarkable array of clients.
But my services don't stop at advertising alone.
I also offer consultations to guide you through the ever-changing landscape of online marketing.
Additionally, I take pride in sharing my knowledge and expertise by teaching advertising, equipping others with the tools to navigate this exciting field.
Need a touch of creativity? I've got you covered.
My skills extend to video and image editing, enabling me to create captivating ad creative that truly captivates your target audience
I believe in positive relationships that produce results that make all parties happy.
Let's talk and see if we can create such a positive relationship.
#Its_my_problem - pro bono project.
Video campaign, men speaking out against sexual violence.
Co creator and producer, in charge of distribution as well as micro-copy and branding. The campaign used a unique method; de-centralized distribution. We sent out download links and requested people re-upload the file.
The video was uploaded over 3000 times within 4 days and had collectively reached an estimated 2,000,000 views on it's first week.
It was also translated into three languages and received extensive media coverage including articles in 6 languages, radio and tv interviews as well as influencer mentions.
A shorter version of the clip was aired on 23 jumbo screens throughout Israel.
In November of 2020 the Israeli Embassy in Romania has created it's own version while citing this video as inspiration. The Romanian campaign ran daily on every major Romanian TV network for 6 months. #delamine
On June 12th 2021, a Brazilian version of the video was launched, starring male actors and athletes. #éProblemaMeu
On 09.03.2022, high school students created a project in Sao Paulo Brazil. dedicated for international woman's day.
Book publisher in Israel.
Marketing manager in charge of all campaigns, creative and ads.
International self-help organization.
Marketing manager for London and Amsterdam 2017-2022
Marketing manager for Israel location 2016-2020
New Eden workshop center in the Netherlands.
Marketing leader for several programs in 2017-2019
Bidyuk Boutique publisher and content provider.
Social marketing and content consulting. 2017-2020
Greedy for Best Music Berlin based record label. Maerketing manager. Ad campaign for artists, video release and for show tour. 2016-2018
Author and media person
Marketing manager 2022-2023
Queen Shoshana - Documentary film from studio Ben Mayor & Kobi Farag
Marketing manager 2021
Heymann Brothers Films
Documentary film studio based in Tel Aviv.
Marketing manager for online screenings 2020-2023
What If; Ehud Barak on War and Peace
Documentary film about Israel's past Prime Minister.
Online debut and public premier, 2021
قُربة غُربة | Karov Rachok
Documentary series about Israel's Arab teens.
Tv and digital debut, 2021
crowdfunding campaign musical artists 3rd album.
126% Raised from 348 Backers.
Eden Bar (alias) anonnymous campaign for poetry book for a survivor of sexual trauma still on the run from attackers.
114% Raised from 374 Backers.
La Baignoire - Language School
Maqamat Music Academy
- workshop center